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Google Think: Women respond favorably to ads that empower them

Google Think: Women respond favorably to ads that empower them

Women respond favorably to ads that empower them. Learn how brands are reaching women with inspiring content:

 

Ads that empower women don’t just generate impressions, they leave them. They are more likely to be seen, shared, and remembered. Susan Wojcicki, CEO of YouTube, explains why this is a such a tremendous opportunity for savvy brands and enlightened creative agencies.

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